From the people that brought you last year’s ‘Truth in 24’ documentary – a behind the scenes look at the 24 hours of Le Mans – comes a new documentary called Truth in Motion: The Road to Vancouver.
Directed by Academy Award nominee Brett Morgen, the ‘Truth in Motion: The Road to Vancouver’ documentary chronicles the preparations, trials, and tribulations of the US Ski Teams as it prepares for the 2010 Winter Olympics in Vancouver. The new documentary, which is scheduled to premiere on January 30 on NBC, is commissioned by Audi of America – the same people who gave us the critically-acclaimed ‘Truth in 24’ documentary.
As one of the main supporters of the US Ski Team, Audi of America found the perfect opportunity to create awareness and drum up support for the US Ski Team as it prepares to take on the very best the world has to offer at the 2010 Winter Olympics in Vancouver.
"Audi of America’s continued sponsorship of the U.S. Ski Team has been a perfect fit from day one," said Scott Keogh, chief marketing officer, Audi of America. "This film is exemplary of our dedication to this team and the unique stories it will create, as well as a chance to chronicle the synchronous use of technology, innovation and willpower that defines both Audi and the U.S. Ski Team."
As far as we’re concerned, if this new documentary is anywhere as good as its predecessor, then we can say without hint of hesitancy that this will be one show you wouldn’t want to miss.
If you thought that in order to get a hand built high performance engine you have to break the bank for a high end Mercedes Benz AMG model then you are mistaken. That is because America’s favorite sports car, the Chevrolet Corvette’s 21st century small block V8 uses the same one builder one engine methodology at GMs Performance Build Center in Wixom, Michigan. This allows the master craftsman to take their time and meticulously prepare and then put together the high performance power plants that will eventually go into the wide bodied Grand Sport, the 505 HP Z06 and even supercharged ZR-1 Corvette super car. So the next time you are thinking about high performance high quality hand crafted machinery, just know that you con find it right here in the good old U.S. of A.
It’s not really the most ideal promotion to entice people to buy a new Panamera, but then again, free stuff is free stuff, no matter what it is. That’s right; the first 195 people who buy a Porsche Panamera in the US will also receive a free Porsche luggage set, valued at around $3,580.
The highly-unusual promotion came as a result of the delayed release of the Panamera in the US, which came because of a malfunctioning software. To make it up to those that have been waiting longer than usual for the car, Porsche has decided to throw in some nice digs to the first 195 buyers of the Panamera. According to a spokesperson for Porsche, 72 of the 195 cars are already in dealerships with the rest of the 123 cars set to be delivered at the end of the month.
Make no mistake, it’s a nice gesture by Porsche but we’re pretty sure that all those disappointed customers would want something more than just fancy luggages. Five-year free maintenance, perhaps?
Ford’s ’10 Unleashed campaign has given us some pretty good entertainment over the past couple of months. There was the touching story of a blind man getting his first taste of sitting behind the wheel of a 2010 Mustang, there was that owner who decided to turn his Mustang into a rally car, and of course, there was the four Need for Speed gamers who took their video game skills out on a real race track.
The latest instalment of the hit campaign sees the 2010 Mustang take on a group of professional skateboarders in a sort-of can-you-top-this competition.
Of course, we need to have a certain level of perspective as to how this challenge played out. After all, the 2010 Mustang had the decided advantage of computer-generated graphics on its side. So, in a nutshell, you can say that the competition wasn’t done on an even playing field – no pun intended.
Check out the videos after the jump to see who rocked whose wheels.
An enormous hurricane – Ida, as it was called - ravaged the East Coast a week ago and it’s being hailed as the worst one to hit Virginia and the Carolinas in a long time. And while there’s nothing remotely funny about natural disasters of this magnitude, this photo of a Porsche Cayman getting buried in sand along Cape Hatteras in North Carolina was – in the least bit – mildly amusing.
Good luck getting that out of its sinkhole, and on a more important note, we hope everyone is alright from that part of the US.
Days before the world premier of the new Audi A8 at the Audi Pavilion in Miami, the boys from Ingolstadt released a short teaser video of the new flagship luxury sedan.
It looks like Audi is really pushing hard to create an artsy spin on the new A8, even going as far as giving us a rather, ‘artistic’ teaser of the new A8. Not much of the car is shown, but it does make you wonder as to what the unveiling is going to be like on November 30.
As far as we’re concerned, we have a gut feeling that it’s going to be something we’ve never seen before. But that’s just us.
After breaking off from Dodge to become it’s own self-sustaining brand under the Chrysler Group, Ram decided to kick things off with a new advertising campaign that’s centered on the new brand’s introduction - or re-introduction - to the American truck market.
The new spot, which is titled ’Manifesto’, will feature a bombardment of still photos that comes with a deliberate narration of how the new ’Ram’ is supposed to be ’fueled by optimism’ and boasting of a ’can-do spirit’.
On the first night of its release, the ad ran a total of 190 times in various networks, giving all those glued to their TV sets a first-hand look at the new Ram and how - as it says so frequently in the spot - it’s tank is full.
Sure, it wasn’t necessarily a cure for cancer but judging from the elaborate celebration Kia hosted after rolling out production car no.1 in the US, it sure looked like one.
The 2011 Kia Sorento made history of sorts in the US after it became the first ever vehicle to be rolled out of the Kia Motors Manufacturing plant in Georgia. The occasion marks a milestone achievement for Kia as the Sorento likewise became the first-ever Kia vehicle to be built in America.
Kia’s vision to become a major player in the US took a huge step forward after the Korean automaker officially opened the 2,200 acre facility in Georgia. As it stands, the plant has over 2,500 employees and, more importantly, has the potential to produce 300,000 cars per year.
According to B.M. Ahn, president and CEO of Kia Motors America and KMMG, “The start of production at our first manufacturing facility in the United States further demonstrates our commitment to growth in North America and we are proud to be adding 2,500 jobs to the local economy.”
With the opening of the KMMG, Kia has spiked its global production capacity to over 2.56 million units year after the Georgia plant joins other production plants located in Europe, Asia, and Africa.
Relatively speaking, this occasion is monumental given the circumstances surrounding the auto industry over the past couple of months. Opening a state-of-the-art facility amidst strenuous times shows that Kia is moving on to become one of the major players in the industry now and in the future.
Pontiac will shut down as soon as the calendar turns to 2010 so if you’re the sentimental type and would hate to see Pontiac ride off into the sunset, now’s the time to buy your own Pontiac before stocks run out.
According to Pontiac’s Twitter page, the car brand has a little over 3,600 units left in the US with the Pontiac G8 GXP having the most limited of supplies with only 16 remaining. Stocks of the Pontiac Solstice are also running low with only 139 of the base model still remaining and 160 of the higher-end Solstice GXP coupes available.
We normally wouldn’t advise anyone to purchase a car, but if you’re a Pontiac fan, now’s your last chance to buy your favorite car before, well, supplies go kapoot.
In piecing together a reality TV show, producers have to find a way to attract the TV audience’s attention without turning them off immediately. One tried-and-tested method is to feature people whose backgrounds are completely detached from what they do for a living.
Now that we think about it, that’s exactly what TLC is doing with their new reality show “Family Armor”. In so many words, the show is about two Mormon brothers-in-law whose jobs involve making bulletproof cars. That’s right: Mormons making bulletproof cars, everybody!
If that isn’t enough to capture your imagination, consider the fact that these two guys are just about as ordinary as any two Americans can be, devoting most of their time on their families, their jobs, and their...religion.
So when they’re not at home being the ‘greatest dads in the world’, Trent and Jason – the names of the shows protagonists – are at their factory cocking their shotguns and thinking of new and ingenious ways of blowing up cars just to test how tough their bullet-proof creations are.
You can’t tell us that you’re not at the very least slightly curious now, because quite frankly, the whole plot of the show - "Cars, guns, and God" - is too crazy to be true, which, if you think about it, is precisely why we have reality-TV in the first place.
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